Trends and changes
The current sugar market regime is ending in 2017. This fundamental change will lead to an increasing competition within the EU sugar market and makes the improvement of the sustainable value creation from grower to consumer more important for us than ever before.
After the market deregulation global mega trends will impact our business even more. Volatile world market prices will influence our business. Emerging markets and growing middle class are causing an increase in the demand for sugar in developing countries already now. Nordzucker is facing more threats and opportunities and sustainability just amplifies these as well as being integral to them.
Sustainability: A big tradition
Most important for us: We want to grow together with our partners along the value chain, building on our strong value based and business propositions as it has always been the Nordzucker way.